Case Study.

Keymailer: Professionalising YouTube gamers and Twitch streamers

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Keymailer connects YouTubers and Twitch streamers to game publishers so that gamers can get access to game keys quickly and easily.

The Technology.

  • UX Design
  • Web Design
  • Development
  • Award Winning

The Challenge.

Game publishers are eager to supply their games to content creators on YouTube and Twitch for showcasing, whereas gamers are equally keen to obtain free, early release copies for their channels. The idea was simple- create a single platform that would easily allow both parties to connect and mutually benefit from one another.

The Plan.

By providing metrics and ratings of gamers and their channel content, Keymailer enables publishers to easily select the best candidates for game keys, whilst providing a simple and easy process to gamers to apply for keys themselves. Essential to Keymailer’s success was a platform that allowed users to easy access on mobile devices. The entire user experience was designed and developed to be sleek and simple throughout.

“Using Keymailer has revolutionised the way that we work with influencers, giving us the ability to reach so many more people in far less time than we could manage through traditional means.”

Suzanne Panter, Keymailer

The Results.

300+ Publishers, Developers and PR agencies already benefiting from Keymailer

 

10,000+ Game keys delivered securely to content creators every month

 

250,000+ YouTube and Twitch videos generated by influencers for games listed on Keymailer

 

80 million+ Global aggregate reach of accredited YouTube and Twitch content creators using Keymailer

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